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A better shopping experience has arrived

Posted on October 04 2016

We are excited to relaunch our website here at The Magic Emporium. Here are just a few things now available to make your experience better.

NEW DESIGN - We have made an effort to create a new design that will make your experience better. As you scroll down our pages, the main navigation bar will 'stick' on top making it easier to change lanes as you drive through our site. As you explore you will find two popular lists on the left hand side of the site; Supplies and Staff Picks. We want to keep the most commonly searched for items close by just in case you need to restock some of the standards.

NEW CATEGORIES - We have tried to clean up our categories and we still have work to do but we have made a lot of progress and we will keep cleaning things up. We added some new categories and got rid of one or two that didn't fit. We are going to keep cleaning up to try and only include the most popular and best tricks in each section. Some of the manufacturers love to classify every product for every category and that just doesn't make sense. A deck of cards found in dove magic...seriously? We get it. Be patient with us as we keep cleaning things up.

***IMPORTANT*** We are keeping things as narrow as we can. For example, we consider a Svengali Deck to be a 'Gimmicked Deck' and while we know you could do a mentalism effect with it and we expect you will do it close up we are not listing it in those sections. We are trying to keep every item listed primarily in its main category (2 or 3 at most). You can always use our advanced search feature to find a specific item.

NEW LOYALTY PROGRAM - This is one of the biggest changes we have made. We are transitioning our former Rewards Program to a much better Loyalty Points program. It's will earn Loyalty Points for every item you purchase (sometimes we throw on some extra points just for the fun of it.) Every item on our store can be purchased with loyalty points if you have enough. We are making more developments and in the future we hope to offer these points as a "partial payment method" but for now you can redeem them for a single item if you have enough in your account.

Over the next several weeks we will be converting your old reward points into loyalty points. The good news is you no longer have to earn points, claim them and them claim a specific reward and then process it. That's way too many steps. Now it's simple...the more you spend, the more you earn and you can spend those Loyality Points as real money. SIMPLE!

SOME THINGS NEVER CHANGE! - We still will be offering a place for you to review products, sign up for our newsletter, ask a question from our staff, apply discount codes and gift certificates at checkout, etc. We hope these features and all the new ones will give you the best shopping experience possible.


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